EMC expands benefits of Velocity² Partner Program to increase partner profitability and drive rapid adoption of virtualized IT environments
EMC Velocity² Partner Program Supports Selling Joint EMC and VMware Solutions.
HOPKINTON, Mass. - 14 May 2008

EMC Corporation, the world leader in information infrastructure solutions, today announced that it will provide opportunities to deliver higher partner profitability around new business opportunities created through the rapid adoption of virtualised environments. As part of the VMware Alliance Affiliate initiative, EMC will provide partners who are in both the EMC Velocity² Partner Program and VMware VIP Partner Program the ability to take advantage of EMC's compelling set of rewards for driving virtualisation deeper into EMC's joint customer base.

EMC is leveraging its broad portfolio of storage and information management products with VMware virtualisation software to offer joint virtual solutions that address critical business needs including infrastructure, backup, de-duplication, disaster recovery and virtual desktop. Partners will have the opportunity to increase profitability by selling these joint EMC and VMware solutions through a rich set of programmatic discounts and rebates within the Velocity² Program, as well as incremental incentives offered through the Velocity² incentive program, Journey to the Top. Whitepapers, best practices guides and packaged demand generation campaigns are available through the EMC Velocity² Partner Program to help partners promote their EMC and VMware expertise and deliver joint solutions, sales and technical training.

EMC's Pete Koliopoulos, Vice President, Global Channel Marketing, said, "EMC is committed to helping our partners grow their businesses with EMC technology. As a VMware Alliance Affiliate, EMC is enabling our mutual partners to take advantage of new opportunities that exist as customers seek to deploy virtualised environments to gain efficiencies. Through the EMC Velocity² Partner Program partners will have the opportunity to increase their profitability by leveraging EMC and VMware sales tools and training material to successfully sell and implement these joint solutions."

Jack Kaiser, International Computerware, Inc. said "EMC is constantly surveying the dynamics in the IT marketplace and delivering new ways for partners to sell more effectively, increase their profitability, and drive more customer value. Joint EMC and VMware solutions enable ICI to offer customers a complete virtual information infrastructure to help them gain greater effectiveness in their data centre and to become their trusted advisor for virtualisation solutions."

The EMC and VMware solutions and joint solution selling incentives are available through the EMC Velocity² Partner Program.

About EMC

EMC Corporation is the world's leading developer and provider of information infrastructure technology and solutions that enable organisations of all sizes to transform the way they compete and create value from their information. Information about EMC's products and services can be found at www.EMC.co.uk.

EMC is a registered trademark of EMC Corporation. All other trademarks are the property of their respective owners.

This release contains "forward-looking statements" as defined under the Federal Securities Laws. Actual results could differ materially from those projected in the forward-looking statements as a result of certain risk factors, including but not limited to: (i) adverse changes in general economic or market conditions; (ii) delays or reductions in information technology spending; (iii) risks associated with acquisitions and investments, including the challenges and costs of integration, restructuring and achieving anticipated synergies; (iv) competitive factors, including but not limited to pricing pressures and new product introductions; (v) the relative and varying rates of product price and component cost declines and the volume and mixture of product and services revenues; (vi) component and product quality and availability; (vii) the transition to new products, the uncertainty of customer acceptance of new product offerings and rapid technological and market change; (viii) insufficient, excess or obsolete inventory; (ix) war or acts of terrorism; (x) the ability to attract and retain highly qualified employees; (xi) fluctuating currency exchange rates; and (xii) other one-time events and other important factors disclosed previously and from time to time in EMC's filings with the U.S. Securities and Exchange Commission. EMC disclaims any obligation to update any such forward-looking statements after the date of this release.

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